For Immediate Release

October 3, 2011 

OMCA and Swiss Chalet are proud to announce a unique new partnership.  OMCA is always looking for programs that benefit members and Swiss Chalet is looking for new ways to increase its group tour business. To meet both objectives, a partnership between the two organizations is a natural fit. 

The partnership includes Swiss Chalet’s sponsorship of the Motor Coach Canada log books, a partial sponsorship of the closing night event at the OMCA Conference, advertising in the OMCA Newsletter, and placement on the OMCA and MCC websites.  Swiss Chalet will also provide access to information on  its website (that gets over 1 million visits per day) about motor coach tours.

Ann Fairley, Vice President of OMCA says, “Operators need restaurants that provide quality food and good value for their money. This partnership will help tour operators find Swiss Chalet restaurants that offer just that.”

Swiss Chalet will be developing a specific program for OMCA operators that offers discounted prices and an easy way to pre-order meals that will allow groups to quickly eat and continue with their tours.   Options will exist for both to-go meals and in-restaurant deals

Swiss Chalet spokes person says “We want to work with the motor coach industry to not only increase group tour business to our restaurants but also to provide the services that coach and tour operators need. Going to OMCA to reach this market was a natural choice.  We look forward to a long and mutually beneficial partnership.”

For details on this partnership visit our website at www.omca.com or www.swisschalet.ca.
 

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