Group Tour Destination Data

OMCA offers an exclusive tool for members to find tourism data specific to overnight groups based on their city or province. Members can find information about:

  • The number of scheduled overnight groups in the specified area for the specified year
  • The number of tour operators responsible for planning those overnight group trips
  • The origin of the overnight groups
  • The number of group nights in the specified area during the specified year
  • The economic value associated with the scheduled groups

This information can be used to:

  • Track the ROI of travel trade investments
  • Request approval for travel trade budget spends
  • Justify investments in group travel events, such as OMCA Marketplace

Below is a sample of the Group Tour Data Tool.

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